Introduction to Business Analytics | 4 Credits

Apply statistical techniques using spreadsheets to business applications in different functional areas.

Competencies:

1. Apply hypothesis testing, correlation, regression, and multiple regression to business applications
2. Apply techniques for clustering, non-parametric tests, and time-series to business applications

Prerequisites

• BAMA 300x Business Analytics I

This course introduces the use of spreadsheets and descriptive statistics to analyze business sales data. Students organize datasets, apply spreadsheet formulas, build pivot tables, calculate measures of central tendency and variability, and create effective charts and tables.
Students interpret findings and communicate business insights through written reports and presentations tailored to management audiences, emphasizing clear, accurate, and persuasive communication.

Students learn to analyze organizational data requirements and design relational databases that support business operations. Topics include entities, attributes, relationships, data organization, and database structure.
Using a business scenario, students create and populate a database, develop queries and reports, and demonstrate how information systems support managerial decisions.

Prerequisites

• BAOS 300x Sales Data Analysis and Communication Using Spreadsheets and Statistics